Author Archives: dreimherr
Creative marketing hits the funny bone
How This Improv Actor Is Going To Make Money Selling Razors For $1 A Month Business Insider shared one of this years most creative and funniest ad campaigns. [Business Insider] Earlier this week new startup Dollar Shave Club launched. It’s based on a simple premise: For a dollar a month you can get five dual-blade razor cartridges. It offers other More…
Sally Hogshead Talks the Importance of Fascinating in Business and Life
In this short video, Sally Hogshead recaps the conclusion of her keynote speech, describing how to brush off the societal factors that encourage us to blend in and be boring by instead tapping into our fascinating inherent strengths. She also discusses a few important factors that will further assist us in breaking through barriers to become more captivating, persuasive, More…
HOW MUCH DOES IT COST TO PRINT 1,000/5,000/10,000 POSTCARDS?
How much does it cost to print 1,000 postcards, 5,000 postcards, 10,0000 postcards, etc.? Pricing for printing postcards and magazines. Continue reading
[Funny Stuff] Advertising Terms
Ever wonder what all those advertising terms really mean? NEW – Different color from previous design. ALL NEW – Parts are not interchangeable with previous design. FOOLPROOF OPERATION – No provision for adjustments. ADVANCED DESIGN – The advertising agency doesn’t understand it. REDESIGNED – Previous flaws fixed – we hope. YEARS OF DEVELOPMENT – We finally got one to work. More…
How much does it cost to print 1,000/5,000/10,000/20,000 Magazines, Catalogs or Calendars?
You might want to ask, “What does it cost to print 1,000 magazines, or 5,000 magazines, 10,000 magazines, etc…?” and hope that you will get a quick answer, but unfortunately, it’s not that simple. The costs associated with printing any publication are tied to multiple factors, and in this article I will identify those factors and provide you with some More…
5 Things Every Door Direct Mail (EDDM) Publishers Need To Know
I can’t believe I am writing something about the USPS and it’s not a complaint. That’s right, the USPS has gone and done something that makes amazing sense and is going to be a huge blessing to all small and niche publishers who direct mail. EDDM (Every Door Direct Mail) is a new promotion being rolled out by the US Postal Service Continue reading







