Why is a guy who is all about digital marketing talking about print? It’s simple, print is one of the most misunderstood and missed opportunities in the digital world. Today we learn about these opportunities to leverage print as a healthy piece of ones media marketing mix. Shweiki Media Printing Company teams up with Marketing Speaker and Best-Selling Author Andrew Davis to present a must-watch webinar on a new way of thinking…the future of digital is print.
Shweiki Media is excited to announce that they will be continuing their support of and partnership with Emancipet by printing all materials for the organization’s Anniversary Luncheon, celebrating 16 years of “keeping pets healthy, happy and safe at home with loving families whose lives they enrich.”
Shweiki is proud to announce that they will once again be serving as the official print sponsor for Austin Film Festival–the premier film festival recognizing writers’ and filmmakers’ contributions to film, television and new media–and printing the official program, the film pocket booklet and all mailers for the event. Austin Film Festival is an annual film […]
Shweiki is pleased to announce that they will be serving as sponsors for the 27th annual Old Settler’s Music Festival and showing their support by taking care of the printing needs for the four-day Texas Hill Country event. Old Settler’s Music Festival presents bluegrass, folk and Americana acts performing on four stages over four days–an experience […]
On any large campus, at any given time, there are likely to be thousands of college students participating in some form of social media. Whether they’re posting “Throwback Thursday” (#tbt) photos on Instagram, Tweeting updates about their boring professor’s lectures, or prowling LinkedIn for internship opportunities or simply Facebook messaging their friends across the […]
While most publishers consider content to be king, there’s no denying the truth behind the fact that people are, indeed, likely to judge a book by its cover—and, on that same note, a magazine as well. (And the rules for designing a remarkable magazine cover are definitely something to consider.) Given the importance of first impressions, there’s […]
In a seemingly tech-oriented world, there’s been constant speculation over the last few years that print is a dying medium–especially among the younger set, who had smartphones thrust into their hands years ago and haven’t looked back since. Shweiki, in conjunction with Study Breaks College Media, wanted to test these suspicions, however, and see just […]
1984: The year the first publication, The Student Guide to Austin, was started by Gal Shweiki at the University of Texas $1.200: The amount of money used to start the first issue of Study Breaks magazine $14,000: The annual sales of Study Breaks in its first year 1996: The year David Reimherr, Shweiki’s VP of Sales, started working for Study Breaks magazine 1999: The year the first press was […]
Although it’s still a fairly new concept for most print publishers, some large companies are jumping at the chance to impress their current and potential customers by promoting the cutting-edge technology–the future of print–known as augmented reality into their ad campaigns. Augmented Reality Summed Up In short, augmented reality is a concept using technology similar to […]
According to Chris Kevorkian, chief marketing and digital officer for the MPA (Association of Magazine Media), “social media enhances consumption of and engagement with magazine content.” A benchmark study conducted by MPA on the relationship between social media platforms and magazine media readers (18- to 34-year-old age category) dubbed “Magazine Readers Are Social,” investigated the consumption and interaction of social […]
