Category Archives: Business

May 1 2012
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By Ken / No Comments »
CMYK, Printing, Technology, Marketing, Postcards, Magazines In part one of this series, we discussed “DISCIPLINE,” in part two we discussed “
Apr 5 2012
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By Mark / No Comments »
Postcard, Business, Steps, Rules, Networking, Social NetworkingYou can have a well designed and appealing postcard but without proper planning, you won't reach the appropriate audience capture and you could easily lose your assets. Your investment heavily relies on the creation of postcards and the effectiveness of them. The competition is tough, as th read more...
Apr 5 2012
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By Mark / No Comments »

Print media, advertising, marketing, content, networking1. Magazine Audiences are Growing and Young Adults Read Heavily The number of magazine readers has grown more than 4% over the past five years. In fact, 93% of adults overall and 96% of adults under age 35 read magazines. Magazine audienc read more...
Dec 5 2011
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By dreimherr / 10 Comments »
You might want to ask, "What does it cost to print 1,000 magazines, or 5,000 magazines, 10,000 magazines, etc…?" and hope that you will get a quick answer, but unfortunately, it's not that simple. The costs associated with printing any publication are tied to multiple factors, and in this article I will identify those factors and provide you with some helpful information, so you can find the best situation/deal for yourself (and not get taken advantage of by those evil printers :) ).
Sep 27 2011
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By admin / No Comments »
Figuring out how to create a brilliantly designed cover can be heart wrenching or hilarious, or fall anywhere in between. Without question, remarkable magazine covers have made history...and sales.

Here are 12 rules for designing remarkable covers.

Rule 1: Content beats design.

Withou read more...
Mar 18 2011
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The story of Shweiki's publication printing history goes back to 1984. At the time, while a student at the University of Texas at Austin, Gal Shweiki had an idea to create a guide book for students that listed all the best places to hang out. This idea lead to The Student Guide to Austin. This was Shweiki's entry into the publishing field. In 1988, realizing the ne read more...

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