There is not much of a difference in content planning between B2B and B2C marketing. The fact that you are selling to people is
The Brochure is an important marketing and sales tool. It is used by most companies to promote their business and products/services. A well-designed brochure
When you’re managing a publication, you’ll need to delegate some tasks to your editorial department, team members, or freelance/contract employees to free up your
Most marketers know that nothing they do will ever top someone walking up to their friend and saying, “Have you heard about the new
What does it take to be a successful marketer? These days, it takes constant education. Marketing techniques and tools are evolving every single week
Joe, known as the godfather of content marketing, is the founder of Content Marketing Institute: the leading education and training organization for content marketing.
Successful marketing is something that can be very difficult for companies to pull off. There are many aspects to communicating with customers, and when
It sure would be nice if you had a crystal ball to tell you exactly what your audience is thinking. You could always just
We live in an amazing technological age. The tools we have right at our finger tips make staying in touch so much easier. With
In this podcast, Shweiki Media Printing Company (a company that offers printing services in San Antonio, TX) chats with Ahava Leibtag. Ahava is the
Robert Rose is one of the best-known content creators around. He’s worked with AT&T, UPS, Oracle, and more to create powerful customer experiences through
If there is one person qualified enough to predict the future of content marketing, it is Joe Pulizzi. Joe is the founder of the
Shweiki Media Printing Company tackles magazine printing and marketing, and in this interview with Gini Dietrich, they explore the marketing trends of today and