Publishers are from Mars and content marketers are from Venus. Many people think that publishers and content marketers are very different, but in fact, are not.
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Renewals increase profits, growth and brand relationships. For the subscription business, the key element of subscriptions is renewals. According to Fortune magazine, “It’s a subscription economy and you’re just living in it.”
Muchas personas tienen ideas diferentes de lo que es en realidad Twitter, unos piensan que es un grupo de niños de 13 años de edad que hablan de Bob Esponja y Kim Kardashian. Sin embargo, a Knebl le gusta recordarle a la gente que esos niños de 13 años son sólo una parte de Twitter. Al final del día, Twitter sigue siendo una plataforma de comunicación y esta plataforma de comunicación es tan buena como las habilidades de comunicación de la persona que la está utilizando. Con más de 300 millones de usuarios en todo el mundo, Twitter es uns herramienta fenomenal queu las empresas pueden utilizar de muchas maneras diferentes.
Douglas Burdett, host of The Marketing Book Podcast. A weekly podcast packed full of interviews with authors helping you discover new ideas about what’s working in the quickly changing field of modern marketing. Burdett presents on how to use podcasts as a marketing tactic to help your organization become better known, liked and trusted.
Losing clients is an important issue and trying to stop it might sound easy, but can actually be very difficult to do. All too often, a client will cancel for no apparent reason. You try calling them but they do not return your call; you try emailing them but they do not email you back; you speculate and wonder but the fact of the matter is that you have lost that client. What do you do now?
Recently, there has been a huge push in PR and marketing to show tangible ROI. SEO is all about the results that can be measured. This is an overview on four very important metrics one should be tracking to get an idea on how they are performing and perhaps, how to improve them.
The first main element needed for a great homepage is having a “you” statement. This is the main headline on the page that people first read. “You” statements should be about the consumer and the business. How do you talk about both?
Content marketing is a crowded place so it is important to learn more about different types of content in order to stay ahead of the crowd. Everyone is very familiar with the written blogs and videos in terms of content. However, there are many more options to consider.
Shweiki Media has teamed up with Ryan Dohrn—founder of Brain Swell Media, creator of the 360 Ad Sales Training system, and a globally recognized media revenue consultant—to present a webinar on the five most common roadblocks that are stopping you from exceeding your sales goals.