The winter holidays are by far the biggest spending season, and Cyber Monday – the Monday after Thanksgiving Day – is the top spending
Digital is the ultimate platform for promotions, and when this medium is fused with the power of print, one’s company has the potential to
Battles of the bands, favorite cupcake flavors, cutest babies… No matter the theme, niche ballots are by nature incredibly focused, and it’s this specificity
Engage New Advertisers With Online Promotions Like Contests, Ballots, Deals and Cards A common goal of all media companies is to grow their base
Shweiki teams up with Matt Coen of Second Street Promotions Lab to present publishers with strategies for packaging and pricing Facebook contests for advertisers. Generate revenue
There are so many different types of promotions that sometimes it can seem difficult for publishers to choose the right one to meet their goals.
Shweiki Media teams up with Matt Coen, president and co-founder of Second Street Promotions Lab, to present must-know tips for running successful agency-model Facebook contests.
For years, print publications have been running Reader’s Choice programs in their communities and have found significant success with these initiatives. With the
Shweiki teams up with Matt Coen and Julie Foley of Second Street Promotions Lab—a site that works with over 3,000 media partners, consulting on
It’s no secret that social media has single-handedly changed both the media and societal interaction itself. In a digital world of instant gratification, social media
Matt Coen, President and Co-founder of SecondStreet urges all business owners looking to expand their brand to get active in their marketing, and grow an email
Matt Coen, President and Co-founder of SecondStreet urges all business owners looking to expand their brand to get active in their marketing, and grow an email